The following business leaders discuss future processes in the construction industry and outline prospects for its development. Holger and Steffi Höfle (Zimmerei höfle GmbH), Markus Walter (Walter Fensterbau), Jörg Stahlmann (Stahlmann Consulting) and Martin Günthner of Josef Günthner GmbH & Co. KG discuss the challenges and opportunities of serial construction. What solutions does the modular approach of the Rottweil-based company offer? What experience have Zimmerei höfle and Walter Fensterbau gained from their joint project? How does the two-stage assembly approach improve the final quality of the installation?