Conferences and programme 2018
Is it important to develop a 360-degree view for your customers?
Customers are increasingly acting digitally. With smartphones, social media and so on, they are now comprehensively informed about the products, services and providers they need. They compare, evaluate and comment, exchange, praise or criticise – regardless of time and place.
This behaviour should be enough of a spur for many companies to create digital customer experiences and current worlds of knowledge. The design of the so-called digital customer journey is a great challenge for any company. And that's exactly what experienced experts and entrepreneurs will be talking about in this roundtable.
Date: 23.03.2018 Time: 3:35 PM - 4:00 PM